Glamour сigarettes are positioned on the market as cigarettes for successful young women. They are almost half the price of Vogue’s most fashionable women’s cigarettes, so they are not classified as elite cigarettes. But Glamour сigarettes have special qualities that many buyers consider important, so the popularity of this brand is growing rapidly.
One of the features of Glamour cigarettes is a functional and convenient pack that fits easily into a lady’s handbag and does not take up much space there. On the other hand, special taste qualities can be noted. Light tobacco almost does not stand out with its taste in Glamour cigarettes, but the flavors used in the manufacture make these cigarettes truly original. You can smoke them as often as you want, and, without risking your health, enjoy a mild taste and aroma.
The target consumer liked Glamour cigarettes very much, and the bet on the originality of the packaging was also successful.
Active advertising work makes this brand of cigarettes more and more popular, in addition, its price makes one rejoice at a certain opportunity to save money compared to other representatives that fill this market segment. On store shelves you can buy Glamour cigarettes in a wide range, represented by products with different amounts of such, alas, integral components as tar and nicotine, but mostly in a reduced dose: 1, 3 and 5 mg of tar, 0.1 – 0.3 mg of nicotine . Thus, the company really positions itself more as a supplier of a stylish accessory than a “heavy” smoke.
What are Glamour cigarettes? The advertising slogan of this brand of cigarettes is widely known – ” Glamour . A bright detail.” Indeed, the design of Glamour packs looks very bright and rich in delicate shades. The most popular brands of Glamour are Glamour Lilac, Glamour Amber, and of course, cigarettes in original packs of Glamour Superslims Pinks and Glamour Superslims Menthol. The history of Glamour cigarettes begins in 2005. Then the JTI company, the manufacturer of LD, Sobranie, Camel, Winston, launched the first batches of Glamour cigarettes on the market . The brand was not given a powerful broad advertising support, but it still became popular. And within two years became widely known in 17 different countries in Europe.